Women's Leadership Initiative Conference

The Mays Women's Leadership Initiative Conference in Fall of 2017 was a sold-out affair. Around 450 women (and 2 men) came from all over Texas to discuss women-related issues in today's workforce. The conference was a major success and we anticipate an even larger crowd for 2018. 

Art Direction and Design: Brie Pampell   |   Design and Production: Taylor Stephens

WLI StyleGuide

Our goal was to stretch the limits of events at Texas A&M University. Events have a tendency to feel very similar to each other on campus and we wanted to create a totally new look, feel, and experience. 

Collateral

Event collateral was built to approach a women's conference in a new light. We did not use a shred of pink and avoided overly feminine overtones. 

LIVE NOTES

I took live notes during the conference on a virtual "chalkboard" and posted them to twitter during the event.  (Scroll through a sample above.)